Blog

Wire frame of a website with post-it notes

Why your logo shouldn’t be bigger

by Tom Haslam | 29 June 2022

The design world has changed; it’s become more visual than ever. We now live in an age where people are starting to take visual identity and branding a lot more seriously. I’ve always loved branding, colours and design, so I thought it necessary to share this article. Your logo is the first impression that your…

Should you be using TikTok for marketing?

by Tom Haslam | 19 April 2022

Is TikTok the right social media platform for your marketing strategy? It’s gone from strength to strength but what benefits does TikTok offer? Find out

Digital Marketing statistics you need to know in 2022

by Nick Janaway | 14 April 2022

Keep up to date with the latest changes in digital marketing by checking out the latest marketing statistics in our regularly updated blog.

Branding book sits on a shelf

Choosing the best colour scheme for your business

by Tom Haslam | 4 April 2022

The first impression your business makes to any potential client or consumer is usually a visual one. This includes the design of your logo, your website, and the colours used within your visual identity.  These choices are powerful for advertising and getting customers to trust your business. Choosing the right colour scheme for your brand…

A member of the team sets up the camera for a podcast

Gen Z On Social Media: Community Building Is Key

by Mel Healy | 29 March 2022

Connecting with Gen Z on social media needs a different approach. So what does this generation want from brands and marketing?

2021’s Best And Worst Christmas Adverts (According To Marketing Labs)

by Angela Janaway | 17 November 2021

It’s that time of year again when we can’t move without seeing festive advertising. Some of the biggest brand names in the country are already fighting it out

The Importance of Maintaining Your Website

by Josh Stapleton | 16 August 2021

So you’ve finished creating your website, optimising your content and have everything ready to start attracting visitors. That’s everything sorted, right? If

Google’s New Spam Algorithm Update

by Nick Janaway | 24 June 2021

Google has confirmed that yesterday (June 23rd 2021) saw an algorithm update roll out to fight spam in the search engine’s search results. While the rollout

Keeping Marketing Personalisation Cool Not Creepy

by Tom Haslam | 15 April 2021

We all know that the Covid-19 pandemic has had a drastic effect on businesses. For much of 2020, the option of going to a brick and mortar store was removed,

How to create a pop-up notification using Bloom Email Opt-In plugin in WordPress

by Josh Stapleton | 14 April 2021

This tutorial is now outdated. It will still work but there is now a simple and free alternative. Try using Popups for Divi.

Using customer reviews as a marketing tool

by Josh Stapleton | 25 March 2021

Consumers have gotten wise to a lot of marketing and advertising methods and trust in marketing continues to fall. However, consumers do trust friends, family