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How to create a pop-up notification using Bloom Email Opt-In plugin in WordPress
by Josh Stapleton | 14 April 2021
This tutorial is now outdated. It will still work but there is now a simple and free alternative. Try using Popups for Divi.
Using customer reviews as a marketing tool
by Josh Stapleton | 25 March 2021
Consumers have gotten wise to a lot of marketing and advertising methods and trust in marketing continues to fall. However, consumers do trust friends, family
Why you need to be measuring customer lifetime value
by Nick Janaway | 24 March 2021
We all want customers to convert. This is why we create great campaigns to raise awareness and get them to the checkout. However, a lot of focus still gets
10 interesting SEO facts
by Matt Janaway | 23 February 2021
Driving traffic to your website is merely just the start of the online customer journey – converting traffic is the end goal. 10 SEO facts you need to know.
7 Useful Content Marketing Examples from E-Commerce Brands
by Mel Healy | 23 February 2021
Content marketing can be an incredibly effective medium to promote a business. Particularly, if you’re operating an eCommerce website because you’ll be
What you need to know about email marketing in 2021
by Mel Healy | 16 February 2021
Someone on LinkedIn recently asked if people thought email marketing was dead, citing reduced open rates and low click-throughs as proof of its decline.
How to deliver personalisation in a cookie-less world
by Mel Healy | 3 February 2021
Third-party cookies have been invaluable to marketers when it comes to online advertising and user targeting, but now the era of the third-party cookie
How to use memes in your marketing
by Angela Janaway | 18 January 2021
Memes have become synonymous with social media over the last 10 years. Some have stood the test of time and others nd up being flashes in the pan. Memes have
How to get the most out of your marketing in 2021
by Mel Healy | 7 January 2021
2020 was challenging across the board, with the pandemic and subsequent change to ways of working providing companies and marketers with many obstacles to
Google’s December 2020 Core Update: What we know so far
by Nick Janaway | 10 December 2020
Google announced on December 3rd that it was rolling out a new core update, the December 2020 Core Update. The announcement hardly comes as a surprise as
Digital marketing trends you need to embrace in 2021
by Mel Healy | 7 December 2020
2020 has been a strange and challenging one across the board. In the world of marketing, companies have had to keep up with ever-increasing digital
The Future of Online Marketplaces
by Angela Janaway | 29 June 2020
The future of online marketplaces is bright. However, only those brands willing to keep pace with the latest trends will be able to survive and attract consumers.