Client case study
Black Knight Secondary Glazing
Project overview
BKSG is an experienced business within the secondary glazing industry. They contacted us about our branding services as they felt the brand was ready for a refresh. They wanted to update their brand using bright colours and modern visuals while also evolving their logo to something new that encompassed security and professionalism.
The challenge
Beyond wanting to generally freshen up the brand, BKSG wanted to ensure that the new branding helped to generate new clients and customers. The existing website looked old, which meant that many potential customers were leaving or the company was failing to get the maximum return on investment.
The solution
We delivered a complete brand refresh that incorporated modern visuals and colours, as requested by our client. We also delivered a new logo, which was completely overhauled to bring it in line with the business goals.
We also created a new website design that worked completely with the new branding. We ensured that the website delivered an upgraded user experience with greater functionality to help with conversion. We also switched to a WordPress developed site to allow BKSG to better manage blogs and content.
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