Client case study
Jozara
Project overview
Jozara offers online learning courses aimed at providing support and guidance to performers so they can build a successful career while performing. As a new business, they came to us for help in developing a visual identity that supported their business goals.
The challenge
As a new business, Jozara needed a modern brand that stood out for the right reasons and meant something to them. They wanted something that was simple but also abstract, two ideas that don’t always go hand-in-hand.
On top of this, the branding needed to be strong enough to help attract new business, help them to connect with new clients and encourage enquiries.
The solution
We started off by performing a brand consultation to gauge what they wanted from the Jozara brand. We also reviewed the company’s competitors and submitted research to help ensure the branding stood out.
We then created a complete brand design that included the logo, colour scheme and visualisation. As part of the branding package, we delivered visuals for the website to keep it consistent, a full stationery pack design for business cards and flyers and an initial promotional brochure to help with growing the business while the website was being built.
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