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CloudTech24

Discover how Marketing Labs partnered with CloudTech24 to drive a 2276% increase in conversions and 55% growth in organic keywords through a digital marketing approach

Blab #23: The Art of Repurposing Content

In this episode, we sit down with the ML team to discuss content repurposing and the best ways to get the most out of your content. We talk about using your written content to create videos for social media and the ways that different tools, such as AI, can help. You don't want to miss…

Short #48: Content Purpose

In this short, CEO Matt joins us to discuss the purpose of content. We cover a tool called The Impact Test, which involves reviewing your content and asking yourself a few questions. Does this content offer value? Does it solve my audience's problems? Does it offer insight? Does it encourage action? If so, your content…

Riggotts

Marketing Labs partnered with Riggots to deliver a 1346% increase in Google Ads conversions and a 225% boost in organic traffic through strategic website redevelopment and digital marketing.

Short #47: Engaging Content

In this short, Creative Director Tom joins us to define engaging content and its crucial role for any brand. We discuss the role of different forms of content and how to ensure you’re marketing your content towards the right audience. On this Blab: Tilly Hayes (Host) and Tom Haslam

Blab #20: Content for B2B

In this episode, we sit down with Marketing Labs' very own content experts to discuss the world of B2B marketing. We cover how crucial it is to create effective and engaging content in order to build relationships and trust within your audience. Whether you are a small business trying to grow your online presence or…

Short #44: Educate vs Selling

In this week's short, we are joined by our Creative Director, Tom, to cover the importance of a user's journey and how education over selling can build trust within your reader. He tells us how focusing on educating can help with your engagement rate as well as generating future leads. On this Blab: Tilly Hayes…

Josh and Mel sit on couch in Marketing Labs office chating

How to write about a subject with a low search volume 

by Mel Healy | 2 July 2024

What do you write about if people aren’t active in your industry? Find out how to write about a subject with low search volume in this blog.

Two people sat behind laptop screens at a meeting table

Top 5 free Google SEO tools for beginners

by Charlotte Kinsella | 14 June 2024

Improve your website’s search performance with Google’s free tools. Learn what’s on offer in this guide to the top tools for beginners.

LinkedIn on a phone and a laptop

How to create a company page on LinkedIn

by Emma Nunns | 3 June 2024

LinkedIn is one of the largest professional networks in the world. Learn how to create a LinkedIn company page in six simple steps.

How and where to add social share buttons to your website

by Tom Haslam | 15 April 2024

Social share buttons make your content easier to share, earning you traffic. This post shows you how and where to add share buttons to your site.

Mel Healy and Matt Janaway preparing to record a podcast on UGC

How can UGC help with your SEO [2024]

by Mel Healy | 2 April 2024

User-generated content, or UGC, can give your SEO a competitive edge. Here’s everything you need to know about using UGC for SEO.