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What Meta’s fact-checking exit means for marketing

by Kyle Walton | 17 January 2025

Meta is ditching fact-checking in favour of a community-driven moderation system – what does this mean for marketers? Discover more in this post.

Blab #30: Marketing Predictions for 2025

2024 has been a great year for us, but it’s drawing to a close, and we’re wrapping things up with our season finale. Rather than looking back, we’re choosing to look forward, so let’s delve into our predictions for next year! On this Blab: Mel Healy (Host), Tom Haslam, Tilly Hayes, Matt Janaway and Kyle…

Warmies®

See how Marketing Labs helped Warmies® boost organic revenue by 513% and monthly conversions by 615% through strategic SEO, paid media, and UX enhancements.

Marketing Labs' Charlotte and Tilly at their desks

CapCut vs Adobe Premiere Pro: A beginner’s experience  

by Charlotte Kinsella | 7 October 2024

Looking for an alternative to CapCut? Here’s how I found switching from CapCut to Adobe Premier if you’re just starting out with video editing

Blab #24: Creativity vs Functionality

In this episode, we discuss a frequently covered topic in the Marketing Labs office – which is more important, creativity or functionality? When building a website, our team can sometimes find themselves at odds. While our designer wants to craft a visually stunning experience, our developer wants to prioritise making the site fast, secure and…

Short #54: Shared Budgets In Google Ads

In this short, we sit down with Rich to discuss why you should use shared budgets in Google Ads. He explains the advantages and disadvantages of shared budgets, as well as explaining why he often chooses not to use them. On this Blab: Tom Haslam (Host) and Rich Bloomfield

ChatGPT on a mobile

25 ChatGPT prompts for digital marketers

by Mel Healy | 2 September 2024

Fed up of waiting for inspiration to strike? Use these 25 ChatGPT prompts for digital marketing to free up your creative time for bigger things.

Blab #22: Rebrand vs Debrand

In this episode, we discuss one of the most crucial decisions many businesses face: rebrand or debrand. We explore the strategies behind debranding and rebranding, share some good and bad examples, and explain when to use each approach to revive your brand. You don’t want to miss this one! On this Blab: Tilly Hayes (Host),…

Two colleagues sat together with their laptops at a board table

The importance of having a marketing strategy

by Charlotte Kinsella | 20 August 2024

Having a marketing strategy is essential to positioning your business. In this post, we’ll share with you our one page marketing plan template.

Riggotts

Marketing Labs partnered with Riggots to deliver a 1346% increase in Google Ads conversions and a 225% boost in organic traffic through strategic website redevelopment and digital marketing.

Blab #20: Content for B2B

In this episode, we sit down with Marketing Labs' very own content experts to discuss the world of B2B marketing. We cover how crucial it is to create effective and engaging content in order to build relationships and trust within your audience. Whether you are a small business trying to grow your online presence or…

Short #45: One Page Marketing Plan

In this week's short, we sit down with Matt to explain why having a one-page marketing plan is crucial and how businesses can find the sweet spot with strategy. Matt explains how to keep your plan simple, covering all the questions you should be asking yourself when putting this plan together. On this Blab: Tom…