Social Media Marketing

Connecting with Gen Z on social media needs a different approach. So what does this generation want from brands and marketing?

Consumers have gotten wise to a lot of marketing and advertising methods and trust in marketing continues to fall. However, consumers do trust friends, family

Memes have become synonymous with social media over the last 10 years. Some have stood the test of time and others nd up being flashes in the pan. Memes have

2020 was challenging across the board, with the pandemic and subsequent change to ways of working providing companies and marketers with many obstacles to

2020 has been a strange and challenging one across the board. In the world of marketing, companies have had to keep up with ever-increasing digital

Driving social traffic is more important than ever before. Brands now focus on boosting social traffic and creating viral hits for spreading their word.