Podcasts

Welcome to the Marketing Blabs podcast!

Are you tired of marketing podcasts from agencies who only want to sell you their services? We have just the ticket. No sales bullshit, just honest, genuine advice with a side helping of banter from Nottinghamshire’s most experienced digital marketers.

If you’re a business owner or a like-minded marketing professional then this podcast is for you. It’s full of insights, industry news, tips and advice. You’ll learn about search engine optimisation (SEO), pay-per-click (PPC), content marketing, branding and website design.

Strap in because we’re about to reveal the things that other agencies would rather you didn’t know.

Our very own creative director, Tom Haslam will interview a different industry expert every month (with some returning favourites) and at the end of each episode you’ll come away with actionable insights that you can use to grow your business online.

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Blab #21: Local SEO Strategies

In this episode, we sit down with Head of Digital Nick Janaway and SEO Executive Tilly Hayes to discuss Local SEO, which is essential for businesses that want to be found in their geographic area. We discuss techniques, strategies and best practices to help you optimise your Local SEO efforts. If you're a business owner…

Short #48: Content Purpose

In this short, CEO Matt joins us to discuss the purpose of content. We cover a tool called The Impact Test, which involves reviewing your content and asking yourself a few questions. Does this content offer value? Does it solve my audience's problems? Does it offer insight? Does it encourage action? If so, your content…

Short #47: Engaging Content

In this short, Creative Director Tom joins us to define engaging content and its crucial role for any brand. We discuss the role of different forms of content and how to ensure you’re marketing your content towards the right audience. On this Blab: Tilly Hayes (Host) and Tom Haslam

Blab #20: Content for B2B

In this episode, we sit down with Marketing Labs' very own content experts to discuss the world of B2B marketing. We cover how crucial it is to create effective and engaging content in order to build relationships and trust within your audience. Whether you are a small business trying to grow your online presence or…

Short #46: Website Units

In this short, we are joined by our Web Developer, Josh, to discuss units of measure when it comes to your Website. We cover pixels, percentages, viewport width, EM and root EM. On this Blab: Tom Haslam (host) and Josh Stapleton

Short #45: One Page Marketing Plan

In this week's short, we sit down with Matt to explain why having a one-page marketing plan is crucial and how businesses can find the sweet spot with strategy. Matt explains how to keep your plan simple, covering all the questions you should be asking yourself when putting this plan together. On this Blab: Tom…

Blab #19: WooCommerce 101

In this Blab, we are joined by our resident Web developer, Josh, our CEO, Matt, and our Creative Director, Tom, to dive into the world of eCommerce with a big focus on WooCommerce. We'll be breaking down what it is, its many benefits, usability, and so much more! Whether you are a small business owner…

Short #44: Educate vs Selling

In this week's short, we are joined by our Creative Director, Tom, to cover the importance of a user's journey and how education over selling can build trust within your reader. He tells us how focusing on educating can help with your engagement rate as well as generating future leads. On this Blab: Tilly Hayes…

Short #43: What is A/B Testing?

In this short, our SEO Executive, Tilly, talks us through the process of A/B testing, covering what it is, how it works and when it should be implemented. On this Blab: Tom Haslam (Host) and Tilly Hayes

Blab #18: Google vs Bing PPC

In this Blab, we are joined by the dynamic duo Nick and Matt to unpack the pros, cons and insider tips on leveraging Google and Bing for your PPC campaigns. We cover the key differences between Google and Bing, as well as comparing audience size, cost, and so much more! So, whether you're allocating your…

Short #42: Website Usernames

In this short, we are joined by Marketing Labs' very own Web Developer, Josh, to discuss the importance of having a unique website username, as well as the importance of using secure passwords and 2-factor authentication. On this Blab: Tom Haslam (Host) and Josh Stapleton

Short #41: Updating Internal Links to Replace 301 Redirects

In this short, our CEO Matt provides us with a simple SEO hack that will help you fix your internal links to replace 301 redirects. He explains the issues with redirect chains and how they can affect user experience, as well as explaining how fixing this can help your search performance. On this Blab: Tom…