Resources

In this short, we discuss the importance of ensuring your website images are purposed correctly for your website and how they should be optimised for increased website performance. We hope you enjoy this short! On this Blab: Tom Haslam (host), Josh Stapleton and Matt Janaway.

In this blab, we dive into the strategies and techniques that will help maximise your return on investment through Google Ads. We explore topics such as starting budgets, quality scores, Google Shopping, tracking, negative keywords, and the direction Google is taking with automation. We discuss the importance of budget allocation and leveraging Google Ads' features…

In the second episode of our Team Blab series, Tom interviews our Senior SEO Strategist, Steven Pownall! We find out how Steven started his career in digital marketing and how his analytical approach helped his love for SEO grow. We hope you enjoy this Team Blab episode. On this Blab: Tom Haslam and Steven Pownall

In this brief discussion, Tom, our Creative Director, emphasises the value of white space as a strategic ally. By embracing clean and straightforward designs, you can ensure that your website remains visually appealing, fresh, and user-friendly, without burdening the design with excessive elements that might confuse or overwhelm the end user. On this Blab: Tom…

Welcome to the first-ever Team Blab episode of the Marketing Blabs podcast! In these special bonus episodes, we take you behind the scenes to meet the brilliant minds that make the Marketing Labs team. To kick things off, we're thrilled to introduce you to our Founder and CEO, Matt Janaway. In this episode, Tom chats…

Matt and Josh discuss how you can utilise FAQs on your website to boost search performance. They also provide some great tips on making the FAQs more readable and which channels to use when creating your best questions.

Welcome to "Website Fundamentals," the blab where we cover the essential building blocks of creating a successful website. In this episode, we'll dive into the key principles and strategies that can help you design, develop, and maintain a website that engages your audience and meets your business goals. Whether you're a seasoned pro or just…

In this Short, Matt and Steven talk about how you can significantly improve your website's internal linking structure and discuss where the anchor text should be placed for optimal results.

In this episode, we discuss the various elements that go into optimising your e-commerce website for both better search engine rankings and user engagement. We share tips on simple navigation, product page layouts, keyword research, image optimisation, FAQ creation, building trust with your audience and upselling opportunities. Tune in to learn how to create product…

In our first 'Short' Blab, Matt and Steven discuss the advantages of creating multiple versions of a product and how this can form a quick hack to help boost your organic eCommerce performance. Enjoy 💥

In this episode of "Creating a Great Brand", the team uncovers all the bases of effective brand building.  We start by delving into the importance of understanding your audience and perfecting customer profiling. We also discuss crafting your messaging, focusing on value propositions, brand personality, and making a promise to your audience.  We also chat…